Digital Advertising – Infrastructure Hoardings - TfNSW 2024/001

Transport for NSW is seeking information from respondents to help understand the complexities and capability of delivering a new concept for road facing (and other audiences) digital advertising on Transport for NSW infrastructure projects utilising safety hoardings at high value locations.

Currently, NSW Government has been investing over 100+ billion dollars in infrastructure projects across the state. This is in addition to the $178+ Billion over the last 10 years.

Each project provides an opportunity to use its perimeter fencing, scaffolding & hoardings to communicate information about the project to the local community through signage.

Generally located on major roads, key intersections, CBD’s & Places of interest these projects may provide high pedestrian & vehicular locations for high impact digital signage opportunities.

There may be an opportunity to utilise Transport for NSW infrastructure project signage at these locations to develop a digital advertising platform.

This Market Sounding does not create any representation, either expressed or implied, that any tender or procurement process will proceed.

Information provided by or collected from the NSW Government is provided on a confidential basis, unless otherwise explicitly indicated, or the information is already in the public domain.

The NSW Government will respect and honour suppliers’ confidentiality and intellectual property rights.

NSW Regions: Far North Coast, Mid North Coast, New England, Central Coast, Hunter, Cumberland/Prospect, Nepean, Northern Sydney, Inner West, South East Sydney, South West Sydney, Central West, Orana/Far West, Riverina/Murray, Illawarra, Southern Highlands
States and Territories: ACT, NT, QLD, SA, TAS, VIC, WA

Invitation To Respond - This is not a tender. The system is being used for invitation for public response to information published on, or accessible through, this website. Examples would include EIS, discussion papers, requests for information, registrations for position appointments, etc.

Responses should use Attachment B: Market Sounding – Response Schedule and be sent to categorymanagement@transport.nsw.gov.au  and include the following information:

• Tender No and Title, 2) RFT  ID , 3) Organisation Name, 4) ACN/ ABN, 5) Contact Name, 6) Organisation/Contact Postal Address, 7) Contact Email Address (preferably an email address with the contact person's name), 8) Contact Phone number  

Any requests for clarification should be sent to categorymanagement@transport.nsw.gov.au 

Attachments

Attachment A: Market Sounding – Digital Project Hoardings – Statement of Requirements

Attachment B: Market Sounding – Response Schedule

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